This time of year, most everyone is thinking about how to wind down. End-of-year parties, time off from work and some good ole’ rest and relaxation. And why not? It’s all a natural part of the holidays. Most of us lead incredibly busy lives and rarely have the opportunity to pause and reflect (even if just for a moment). And while you should make time to “pop a top” and enjoy some holiday cheer, don’t dawdle too long. For those that do often take their eye off the prize…and sometimes never get it back.
Think about those closest to you and their outlook on the year’s end. It’s safe to assume that the majority are simply coasting to the finish line. Doing as little as possible and thinking to themselves, “I’ll get started on that project…NEXT year.” But that’s what they said last December and they’re still in the same boat.
Keep a Lead Foot
I’m going to let you in on a little secret. If you really want to build momentum for your business in the New Year, NOW is the time to get started. Now is the time to mash the gas and head into 2017 with some serious speed Right now, while everyone else is “napping”, is the time to take action.
How about updating your web site or adding some fresh sales copy? Perhaps crafting a couple killer new articles or traffic-driving blog posts? Or, for more long-term gain, consider a high-quality lead magnet or email autoresponder series? Any of which can be used to grow your list, provide value for your readers or nurture prospects until they’re ready to buy.
With a little effort and focus, you could create something awesome before baby New Year soils his first diaper. You’ll feel great, your clients will be happy and, best of all, you won’t have to ramp back up from zero after the 1st.
Now that’s something to celebrate!
Here to Help
Still feeling a little overwhelmed by it all? No worries – I can help. I currently have some openings available and can get your new copy or content project done before the big ball drops. You can still enjoy the holiday celebrations and roll into 2017 on a high note. Just shoot me a message or fill out my contact form and let’s talk about how to make your new year profitable.
BONUS SPECIAL: Any articles completed between now and January 1st come with a FREE PDF summary of the material. These quick action summaries are great to use as bonus content for increasing downloads or generating buzz for social media posts or advertising. Most importantly, they can be recycled for use again and again with no extra effort required.
Looks like starting the New Year off right just got a whole lot easier.